PARTICIPATE IN ESTE ARTE 2026

CURATORIAL VISION

ONSITE SOLO SHOWS
Each exhibitor presents a single artist within their fair booth. This may involve a single work, an installation, or a selection of pieces, as long as all belong to the same artist. This format allows for a more coherent and focused presentation, highlighting the artist’s vision without distractions. For the gallery, it represents a strategic opportunity to build a strong narrative and enhance its positioning. Collectors and visitors can thus form more meaningful connections with the work and make more informed decisions.

OFFSITE PRESENTATIONS
This year, in addition to the solo show in the booth, we are introducing the possibility of presenting a second artist outside of the traditional fair space. This additional work could be a performance, an outdoor sculpture, a sound piece, or a video—formats that, due to their nature, are not ideally suited to booth display. These special presentations will be installed in various locations around Punta del Este and its surroundings—La Barra, Manantiales, Pueblo Garzón, or José Ignacio—and must be specifically conceived for this context, whether as a new creation by a living artist or an iconic work by a deceased artist, shown for the first time in this setting.

UNSEEN OR HISTORIC ARTWORKS
All works must be exhibited for the first time. In the case of active artists, the pieces must not have been previously shown in galleries, museums, or other public or private spaces. Exceptionally, for deceased or inactive artists, works with proven historical relevance that have significantly contributed to the development of a region, culture, or artistic movement will be accepted. In all cases, we seek works that can truly be considered iconic. We present legendary pieces.

IMMERSIVE PROGRAM
Within ESTE FOCUS, each gallery will have a scheduled space for its presentation and a specific area equipped with digital exhibition technology to facilitate in-depth business meetings. If the exhibiting artist is present, a guided tour of their booth will be organized during public hours.

PHYSICAL FORMAT
Does this work need to be experienced in person, or can it simply be viewed online? It is important for projects to address that question. Works presented in physical format should be related to the current physical context, considering their materiality, tangibility, physicality, perspective, and installation.

DIGITAL FORMAT
Each gallery must ensure that all available works are accessible in a high-quality digital format. This includes high-resolution images, detailed descriptions, provenance information, pricing, and relevant documentation to facilitate viewing. Digital accessibility will enhance engagement with collectors, curators, and potential buyers both in person and remotely.

SELECTION CRITERIA

ICONIC
Galleries will be selected based on iconic, thought-provoking proposals that demonstrate artistic quality and conceptual coherence. Consideration should be given to the influence and stature of the artist or work in terms of understanding the past, present, and future of artistic creation.

IN CONTEXT
Each project must reflect the artist’s unique vision and their contribution to society. Special value will be placed on works created with the context of the platform in Uruguay in mind. This contextual approach not only enriches the work but also ensures that the presentation and impact of the art are more sustainable and relevant in the long term.

SELECTION COMMITTEE
Proposals will be evaluated by a selection committee composed of six distinguished philanthropists and nationally and internationally renowned collectors.

PARTICIPATION CONDITIONS

ONE BOOTH OPTION
Each gallery is provided with a 20m² exhibition space with a minimum of three walls and six 5000K LED tubes. Each gallery may choose a wall color from the available options for their stand.

ONE FEE OPTION
All exhibitors participate under a unified format and pay the same fee, with no exceptions. The stand cost includes all taxes, power outlets, standard lighting, cleaning, and inclusion in all communications.

COMPLIANCE
Galleries must commit to adhering to the rules and regulations established by the organizers, as well as following best practices.

SELECTION COMMITEE

Amalia Amoedo is a philanthropist, art collector, and patron. For over two decades, she has actively supported artists, cultural agents, and numerous institutions independently, consolidating with the creation of the Fundación Ama Amoedo numerous years of accompaniment of the contemporary art scene. She is currently a member of the Acquisitions Committee of the International Latin American Circle of the Pompidou Center (Paris), the Committee of the Latin American and Caribbean Art Fund of MoMA (New York), the International Committee and former president of the Fundación Arteba (Buenos Aires), the Association of Friends of Museo de Arte Moderno de Buenos Aires, and the International Advisory Council of the Americas Society (New York).

Aline Herrnstadt is an architect, art historian, and curator. With a degree in architecture from the Technion Israel Institute of Technology (1991) and a Specialist Diploma in Art History and Heritage from Universidad Claeh (2021), she has a strong foundation in both design and cultural studies. Aline has been actively involved in continuous education at the Fundación de Arte Contemporáneo (FAC) since 2016, demonstrating her commitment to the contemporary art scene. She curated the exhibition “Precaria” for the 35th Season at the Espacio de Arte Contemporáneo (EAC) during the 2019-2020 season. In addition to her curatorial work, Aline is a passionate collector of contemporary and modern art.

Elianne Litwin is the co-founder and manager of Magma, a dynamic space dedicated to fashion, design, and lifestyle. With a deep commitment to pushing creative boundaries, Elianne also co-founded Magma Futura, a platform that navigates the intersections of design, art, and technology, experimenting with the possibilities of future innovations. Through these ventures, Elianne has consistently explored new horizons, merging aesthetics with forward-thinking concepts to shape the future of design and creative expression.

Mohamed Julien Ndao has started to develop his passion for arts 15 years ago through his friendship with the gallerist Sandra Thireau-Recio in Switzerland. Born in Paris, growing up in Senegal and moving to Europe in his young college years Mohamed has gained an extensive exposure to different cultures and ways of expressing art. He is the founder of Okapi Energy Group a commodity merchant company based in Geneva which activities expand in Africa but also acquired a Norwegian company Manta Marine Technologies covering the European market for decarbonization of the shipping industry. Mohamed was appointed as Honorary Consul of France for the city of Rosario in Argentina where he lives with his family. He is involved in various philanthropic and arts initiatives with his company Okapi.

Alberto Rebaza a art patron and collector who has played a significant role in the development of contemporary art in Peru and Latin America since the 1990s. He has actively supported artists, cultural agents, and institutions across the region. Alberto is the Vice President of the Lima Art Museum (MALI), a member of the Latin American Board of the Guggenheim Museum, and a member of the International Acquisitions Council of the Reina Sofía Foundation. In 2015, he founded Residencia del al lado, an artist residency adjacent to his home, further solidifying his commitment to nurturing the arts.

IMPORTANT DATES

APPLICATIONS
Galleries interested in participating must complete the application form, including a sketch and a narrative description of the proposal.

OPEN CALL
April 15 – July 15, 2025

LIMITED SPOTS AVAILABLE
The sooner you submit your form, the greater your chances of being selected.
Inquiries: director@estearte.com

FINAL DECISION
The selection committee will review the proposals, select the galleries, and notify the participating galleries before August 1. The committee’s decision will be final and not subject to appeal.

ACCEPTANCE NOTIFICATION
August 15, 2025

PARTICIPATION AGREEMENT
AND PARTIAL PAYMENT
August 30, 2025

FULL PAYMENT
November 1, 2025